PENGARUH DIGITAL LEADERSHIP DAN DIGITAL BUSINESS TRANSFORMATION TERHADAP BUSINESS SUSTAINABILITY PADA UMKM SEKTOR MAKANAN DAN MINUMAN DI SURABAYA
Keywords:
Kata Kunci: Digital Leadership, Digital Business Transformation, Business Sustainability
Abstract
ABSTRAK
UMKM berperan penting dalam pertumbungan ekonomi Indonesia. Namun, UMKM sering mengalami perubahan dalam banyak hal yang mempengaruhi tingkat kelangsungan bisnisnya. Tidak terkecuali pada UMKM sektor makanan dan minuman di Surabaya. Pada era digital ini, penerapan teknologi menjadi salah satu strategi bagi para pemilik/pemimpin UMKM untuk meningkatkan business sustainability. Penelitian ini bertujuan untuk mengetahui pengaruh digital leadership dan digital business transformation terhadap business sustainability. Populasi pada penelitian ini adalah para pemilik/pemimpin UMKM sektor makanan dan minuman di Surabaya yang telah menerapkan teknologi dengan sampel sebanyak 139 responden. Analisis dilakukan menggunakan metode PLS-SEM dengan software SmartPLS 4.0. Hasil penelitian ini menunjukkan bahwa digital leadership dan digital business transformation memiliki pengaruh positif terhadap business sustainability, begitu pun dengan digital leadership terhadap digital business transformation.
Kata Kunci: Digital Leadership, Digital Business Transformation, Business Sustainability
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Baslyman, M. (2022). Digital Transformation From the Industry Perspective: Definitions, Goals, Conceptual Model, and Processes. IEEE Access, 10, 42961–42970. https://doi.org/10.1109/ACCESS.2022.3166937
BPS. (2020). Sektor Usaha dengan Jumlah Industri Mikro-Kecil Terbanyak di Indonesia (2020).
Chin, W., & Marcoulides, G. (1998). The Partial Least Squares Approach to Structural Equation Modeling. Modern Methods for Business Research, 8.
Dyllick, T., & Hockerts, K. (2002). Beyond the business case for corporate sustainability. Business Strategy and the Environment, 11(2), 130–141. https://doi.org/10.1002/bse.323
Elkington, J. (1997). Cannibals with Forks: The Triple Bottom Line of 21st Century Business. New Society Publishers.
Firdaus, T. I. (2023). Representation of the Hedonism of the Main Character in Kevin Kwan’s Chinese Novel Rich Girlfriend. Syntax Idea, 5(7). https://doi.org/10.46799/syntax-idea.v5i7.2416
Ghozali, I., & Latan, H. (2014). Partial Least Squares Konsep, Metode dan Aplikasi Menggunakan Program WARPPLS 4.0.
Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., Danks, N. P., & Ray, S. (2021). Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R. Springer International Publishing. https://doi.org/10.1007/978-3-030-80519-7
Ji, Z., Zhou, T., & Zhang, Q. (2023). The Impact of Digital Transformation on Corporate Sustainability: Evidence from Listed Companies in China. Sustainability, 15(3), 2117. https://doi.org/10.3390/su15032117
Kueng, P., & Kawalek, P. (1997). Goal‐based business process models: creation and evaluation. Business Process Management Journal, 3(1), 17–38. https://doi.org/10.1108/14637159710161567
Mollah, M. A., Choi, J.-H., Hwang, S.-J., & Shin, J.-K. (2023). Exploring a Pathway to Sustainable Organizational Performance of South Korea in the Digital Age: The Effect of Digital Leadership on IT Capabilities and Organizational Learning. Sustainability, 15(10), 7875. https://doi.org/10.3390/su15107875
Oberer, B., & Erkollar, A. (2018). Leadership 4.0: Digital Leaders in the Age of Industry 4.0. International Journal of Organizational Leadership, 7(4), 404–412. https://doi.org/10.33844/ijol.2018.60332
Pardiman, P., Susyanti, J., Heriyawati, D. F., Zakaria, Z., & Masyhuri, M. (2022). Impact of financial capital, social capital, and business digitalization on business sustainability of SMEs in Indonesia. Jurnal Manajemen Dan Pemasaran Jasa, 15(1), 69–82. https://doi.org/10.25105/jmpj.v15i1.13114
Prakasa, Y. (2022). Digital Capability and Digital Innovation: The Impact of Small Business Sustainability During Pandemic Covid 19. J-MAS (Jurnal Manajemen Dan Sains), 7(1), 189. https://doi.org/10.33087/jmas.v7i1.389
Rabindra Ishaya, S., Wibowo, E. W., & Yoeliastuti, D. (2020). Faktor-Faktor yang Mempengaruhi Kepuasan Penumpang Kereta Moda Raya Terpadu (Mrt) Jakarta dengan Model SEM PLS. 5(11). https://doi.org/10.36418/syntax-literate.v5i11.1766
Ravesteijn, P., & Ongena, G. (2019). The Role Of E-Leadership in Relation to It Capabilities And Digital Transformation. 12th IADIS International Conference Information Systems 2019, 171–179. https://doi.org/10.33965/is2019_201905L022
Rupeika-Apoga, R., & Petrovska, K. (2022). Barriers to Sustainable Digital Transformation in Micro-, Small-, and Medium-Sized Enterprises. Sustainability, 14(20), 13558. https://doi.org/10.3390/su142013558
Somerville, M. M. (2013). Digital Age Discoverability: A Collaborative Organizational Approach. Serials Review, 39(4), 234–239. https://doi.org/10.1080/00987913.2013.10766404
Suyanto, B., Sugihartati, R., Egalita, N., Mas’udah, S., Singgih, D. S., & Sudarso. (2023). Digital literacy and survival mechanism of micro-small enterprises in practicing sharing economy. Cogent Social Sciences, 9(2). https://doi.org/10.1080/23311886.2023.2245691
Türk, A. (2023). Digital leadership role in developing business strategy suitable for digital transformation. Frontiers in Psychology, 13. https://doi.org/10.3389/fpsyg.2022.1066180
van Marrewijk, M. (2003). Concepts and Definitions of CSR and Corporate Sustainability: Between Agency and Communion. Journal of Business Ethics, 44(2), 95–105. https://doi.org/10.1023/A:1023331212247
Zhang, K., & Bu, C. (2024). Top managers with information technology backgrounds and digital transformation: Evidence from small and medium companies. Economic Modelling, 132, 106629. https://doi.org/10.1016/j.econmod.2023.106629
Published
2024-11-19
Section
Articles
Copyright (c) 2024 Dianty Hapsari Anggraini, Syarifa Hanoum
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
