Kepercayan dan Persepsi Kemudahan Penggunaan terhadap Keputusan Pembelian Mengunakan Pinjaman Online Shopee Paylater  di Kota Semarang

Nur Fadilah Zuniar; Euis Soliha

doi:10.31539/jomb.v6i1.7242

Nur Fadilah Zuniar Universitas Stikubank Semarang
Euis Soliha Universitas Stikubank Semarang

DOI: https://doi.org/10.31539/jomb.v6i1.7242

Abstract

This research aims to explore the influence of competence and professionalism on audit quality, by considering the role of auditor ethics as a mediating variable. The research method applied is a quantitative method, and data analysis is carried out using Partial Least Square (PLS). The results of this research show that auditor competence and professionalism have a positive and significant impact on audit quality, both directly and through auditor ethics as a mediator. These findings provide an important contribution in understanding the complex relationship between individual auditor characteristics, aspects of professionalism, and ethical integrity in the audit context. The conclusion is that the implications of the results of this research can provide deeper insight for practitioners, regulators and researchers in developing more effective and quality audit practices.

Keywords: Trust, Purchase Decision, Online Loans, Shopee PayLater

References

Ghozali, I. (2018). Aplikasi Analisis Multivariate dengan Program IBM SPSS 25. Badan Penerbit Universitas Diponegoro. https://digilib.itbwigalumajang.ac.id/index.php?p=show_detail&id=2775

Na’im, A., Solikah, P., & Mawftiq, R. (2023). Jurnal Ekonomi dan Bisnis Islam Jurnal Ekonomi dan Bisnis Islam. Quranomic: Jurnal Ekonomi Dan Bisnis Islam, 2(1), 79–101. https://jurnalannur.ac.id/index.php/quranomic/article/view/408

Nagayo, V. A., Utami2, C. W., & Pujirahayu, Y. M. (2022). Pengaruh Promosi, Kemudahan Transaksi, dan Kepercayaan pada Pengguna Shopee Pay Later terhadap Keputusan Pembelian. Jurnal Manajemen Dan Start-Up Bisnis, 7(5), 520–528.

Pringgadini, S. A., & Basiya, R. (2022). Pengaruh Kepercayaan , Perceived Security , Dan Risiko terhadap Minat Penggunaan E-Payment Pospay (Studi Kasus Pengguna Pospay Kantor Pos Pati). SEIKO: Journal of Management & Business, 5(1), 574–584. https://doi.org/10.37531/sejaman.v5i1.1774

Purnamasari, R. D. A., Sasana, H., & Novitaningtyas, I. (2021). Pengaruh Perceived Ease Of Use, Perceived Usefulness, Perceived Risk, dan Brand Image Terhadap Keputusan Pembelian Menggunakan Metode Pembayaran Paylater. Jurnal Manajemen, 13(3), 420–430. https://journal.feb.unmul.ac.id/index.php/Jurnalmanajemen/article/view/10130

Putri, F. A., & Iriani, S. S. (2020). Pengaruh Kepercayaan dan Kemudahan terhadap Keputusan Pembelian Menggunakan Pinjaman Online Shopee PayLater. Jurnal Ilmu Manajemen, 8(3), 818. https://doi.org/10.26740/jim.v8n3.p818-828

Sarihim, & Leo Alexander Tambunan. (2022). Pengaruh Paylater Terhadap Keputusan Pembelian Kembali Produk Di E-Commerce Shopee. Jurnal Ilmiah Manajemen, Ekonomi Dan Bisnis, 1(2), 17–20. https://doi.org/10.51903/jimeb.v1i2.343

Wulan Dary, R., & Pudjiharjo, M. (2022). Pengaruh Kepercayaan, Kemudahan, Religiusitas dan Persepsi Risiko terhadap Keputusan Pembelian Menggunakan Spaylater. Islamic Economics and Finance in Focus, 1(3), 252–263. http://dx.doi.org/10.21776/ieff.